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	<title>The WorkNET &#187; team</title>
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	<description>A World of Possibilities</description>
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		<title>Employers are not looking for brightest and best</title>
		<link>http://www.worknet-international.com/WorkNET/employers-are-not-looking-for-brightest-and-best/</link>
		<comments>http://www.worknet-international.com/WorkNET/employers-are-not-looking-for-brightest-and-best/#comments</comments>
		<pubDate>Fri, 24 Apr 2009 13:00:41 +0000</pubDate>
		<dc:creator>Chris Webster</dc:creator>
				<category><![CDATA[Looking Around with Chris]]></category>
		<category><![CDATA[attractive]]></category>
		<category><![CDATA[best]]></category>
		<category><![CDATA[employers]]></category>
		<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[padman]]></category>
		<category><![CDATA[team]]></category>

		<guid isPermaLink="false">http://www.worknet-international.com/WorkNET/?p=610</guid>
		<description><![CDATA[For some of you I'm guessing the title of this post seems obvious, for others it's counter-intuitive, but the more I observe the marketing game and real, everyday employment the more I believe even more strongly that this is true...]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><img class="alignleft size-full wp-image-611" title="award" src="http://www.worknet-international.com/WorkNET/wp-content/uploads/2009/04/award.jpg" alt="award" width="240" height="146" />That&#8217;s a generalization but let me explain what I mean. For some of you I&#8217;m guessing the title of this post seems obvious, for others it&#8217;s counter-intuitive. but the more I observe the marketing game and everyday employment, the more I believe this is true.</p>
<p style="text-align: justify;">The world seems to hold up the successes, the superstars. In my own little way I see the attractiveness of that and try to make the candidates I work with as appealing to employers as possible.</p>
<p style="text-align: justify;">But what is appealing? It&#8217;s not about being the brightest and best, it&#8217;s about being the best fit. Seasoned employers, and those who have to manage the &#8216;personalities&#8217; have learnt this, sometimes the hard way. In at least one case loosing a superstar made my team more successful in the following 3 months after they left than the 6 months before. Others who may not have been as brilliant but could see the vision, were there because they liked the work or had a passion for the area, those who could work in the team, etc. were indespensible.</p>
<p style="text-align: justify;">So what makes a good fit? Well PADMAN of course (see <a href="http://www.worknet-international.com/WorkNET/?p=344" target="_blank">here</a> for more), but for today lets ask a few questions to consider our practice in working with job seekers:</p>
<ul>
<li>Do I not only create a brilliant resume/CV but did I also teach the candidate how to tailor it?</li>
<li>Do I ensure my candidates research the company before an interview?</li>
<li>Can my candidates name their 3 favorite things about the industry they are entering?</li>
<li>If my candidate was asked by their friends what sort of job they wanted am I sure they wouldn&#8217;t say &#8220;Whatever I can get!&#8221;</li>
<li>Do I equip my candidates with a job search or equip them for job searching?</li>
</ul>
<p style="text-align: justify;">It never hurts to check.</p>
<h3 style="text-align: justify;">Links of Interest</h3>
<p>Onto the weekly wrap up of the sites I liked best this week:</p>
<p><strong><a href="http://blueskyresumes.com/blog/job-search-odds/" target="_blank">How You Can Increase YourJob Search Odds</a></strong> &#8211; Great article by Louise Fletcher who shares so freely from her experience as an HR Manager.</p>
<p><a href="http://www.job-hunt.org/jobsearchmistakes.shtml" target="_blank">The Dirty Dozen Online Job Search Mistakes</a> -OK, so I don&#8217;t agree with all of them, especially #5 in certain cases, but worth a look.</p>
<p><a href="http://www.adlerconcepts.com/resources/column/newsletter/what_is_your_recruiting_strate.php" target="_blank">What is your recruiting strategy?</a> &#8211; If you know the employer&#8217;s strategy, you can design a good response for your candidates.</p>
<p><a href="http://www.times-herald.com/Local/E-mail-important-for-today-s-job-search-689825" target="_blank">Email and Job Search</a> &#8211; Article about the importance of email in a modern job search</p>
<p><span class="technoratitag">Technorati Tags:<br />
<a title="Link to Technorati Tag category for employers" rel="tag" href="http://www.technorati.com/tag/employers" target="_blank">employers</a>, <a title="Link to Technorati Tag category for padman" rel="tag" href="http://www.technorati.com/tag/padman" target="_blank">padman</a>, <a title="Link to Technorati Tag category for best" rel="tag" href="http://www.technorati.com/tag/best" target="_blank">best</a>, <a title="Link to Technorati Tag category for team" rel="tag" href="http://www.technorati.com/tag/team" target="_blank">team</a>, <a title="Link to Technorati Tag category for attractive" rel="tag" href="http://www.technorati.com/tag/attractive" target="_blank">attractive</a></span><br />
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<h6>Photo by <a href="http://www.flickr.com/photos/nostri-imago/3001714270/sizes/s/#cc_license" target="_blank">Cliff</a></h6>
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